Tag Archives: social media

How to Get Your First 1,000 Facebook Fans [Infographic]

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So you decided to take the plunge and set up your Facebook business page to promote your business and engage with your customers; now the question is: how do you turn one fan into 1,000? Quick Sprout created this useful infographic below to show you how to accomplish this goal. Steps include: Make sure you […]

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Before You Give Up On Social Media

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When talking to small business owners about their social media marketing, I find that they usually understand that this tactic provides opportunities to engage with both current and future customers, and consequently promote and grow their business. But, I also found that many are struggling to make social media work for them and when sales […]

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Why is my Facebook page suddenly losing Likes?

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Did you check your Facebook page and notice a decrease in your number of Likes? Yes? Ouch! So why did you suddenly become so unpopular? Let me reassure you, it’s not your fault (or your social media manager’s fault). Facebook is cleaning house. In early March 2015 Facebook announced that it wants to “make Page Likes […]

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Use Visual Content for a Successful Social Media Marketing Strategy

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Did you know? 83% percent of human learning is visual. It’s easier for most people to process information based on what they see rather than what they read. The rapid growth of photo sharing sites like Pinterest and Instagram proves the power and viral potential of images. This infographic below by NewsCred explains the trend […]

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The Ideal Length of Everything Online

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How long should your tweet be to get the most engagement? If you say 140 characters, read on. The ideal tweet is between 71 to 100 characters to allow room for retweeting and comments. How long should your blog posts be? 1,600 words! Find more tips on optimal lengths for tweets, blog posts, headlines, and more […]

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How Often Should You Post To Social Media?

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What should I post on social networks and how often should I post it? Those are questions that I hear a lot from small business owners, to answer them I found this useful infographic created by Constant Contact. Social media platforms are all different; each has their unique community and their own set of expectations. […]

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5 Social Media Mistakes

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Social Media can be an effective marketing tactic for a small business to connect with their customers and potential customers. But in the rush of opening one or several social media accounts and start posting, mistakes are made. Here Are Five Social Media Mistakes To Avoid 1| Starting Without a Plan Don’t just jump on the […]

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How To Choose The Most Effective Social Media Platform For Your Business

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Many small business owners have accounts with the major social media platforms but do not see the results they were expecting; usually because they  are not engaging their customers and/or potential customers in their preferred platform(s). So, how do you choose the most effective social media platform for your business? No matter what your business sells, […]

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A Guide to Consumers’ Relationship with Pinterest [Infographic]

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Pinterest is a fun and creative social media platform with a huge fan base pinning everything from food to fashion to inspirational quotes. Alight has created an infographic discussing the rise in interest and use of the social media platform. Key facts: • While other social media sites like Facebook reporting declines in usage, Pinterest […]

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Smart Ways to Combine Content Marketing with SEO

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The infographic below: Smart Ways to Combine Content Marketing with SEO, created by Blogmost , reveals the best resources for building high quality backlinks; it also lists good websites to link to and mentions great tools to optimize your content. It’s a great reference tool to help you plan your content strategy. Don’t miss their useful tips for […]

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